TikTok for Business is the advertising platform for the popular short-form video app, TikTok. It provides various tools and ad formats to help businesses reach their target audience on the platform.
While TikTok itself is not an AI-powered video editing tool (though it offers creative tools and effects), its advertising platform uses algorithms to deliver ads to relevant users. For video creators looking to grow their audience or promote their content on TikTok, understanding and utilizing TikTok for Business is crucial.
It allows creators to run paid campaigns to increase the visibility of their videos and reach a wider audience within the TikTok ecosystem.